Conference Programme 2011

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Thu, 13.10.2011

10:30 - 11:15 Adobe InDesign 5.5 viscom workshop, hall 8b, K60

Digital Publishing Suite

11:10 - 11:30 We make pictures move - and your customers stand and stare! room 814

Best Practice example for digital signage in a fast food restaurant: Kentucky Fried Chicken

11:30 - 12:15 Adobe Photoshop CS5 viscom workshop, hall 8b, K60

The tool kit for professional picture editing

12:00 - 13:00 Total Cost of Ownership of big Digital Signage Networks Lunch&Learn, hall 8b, E70

12:00 - 13:00 Intelligent Font-Management Lunch&Learn, hall 8b, E70

Methods to find the right font, to license and to manage it efficiently.

13:00 - 13:45 Adobe InDesign CS5 viscom workshop, hall 8b, K60

Design and layout

13:00 - 13:15 3D configurator in eShops - Sales promotion with visual emotions speakers corner, hall 8a, K20

13:20 - 13:35 Interactive digital signage control per QR-Code speakers corner, hall 8a, K20

13:40 - 13:55 Augmented Reality speakers corner, hall 8a, K20

14:00 - 14:45 Adobe Illustrator viscom workshop, hall 8b, K60

A classic for illustrations and vectors

14:00 - 14:15 Augmented Reality speakers corner, hall 8a, K20

14:20 - 14:35 display Verlag presents POS-Permanent-Displays for eye-catching and sales-boosting product-presentation (case studies) speakers corner, hall 8a, K20

Successful merchandising in secondary and special placement for significant increase in sales revenue; Significant preferences of POS-Permanent-Displays in Marketing, Look and Feel, Handling; Powerful appearance of brands at the Point of Sale with high shopper acceptance (case studies of different displays)

14:35 - 15:00 Touch-Compare-Choose room 814

The interactive product presentations at AUCHAN Poland

15:00 - 15:45 Adobe Photoshop CS5 viscom workshop, hall 8b, K60

The tool kit for professional picture editing

15:25 - 15:50 Miele VirtuReal Kitchen room 814

– the interactive planning tool in real size in the ”Miele Gallery“ Flagship Store unter den Linden in Berlin.

16:00 - 16:30 Adobe Bridge viscom workshop, hall 8b, K60

The control centre in Creative Suite

16:30 - 17:30 viscomblog.de presents: Best of Day 1 speakers corner, hall 8a, K20

The Late Night Talk Show at viscom

Fri, 14.10.2011

11:00 - 11:30 Anything goes! endless possibilities in customised printing room 801

The way from the creative idea to the printed product

11:05 - 11:30 3D and Digital Signage - market, solutions, trends and practical products room 814

Discover for yourself the latest developments and trends in the 3D market. See how 3D can be incorporated in the production workflow, based on actual products.

11:30 - 12:00 3D and Digital Signage - Content production room 814

The experts of aha International media / edit & post show with best practice examples how 3D content is created and what challenges need to be faced.

11:30 - 12:00 Introduction in the status quo of standardisation and certification viscom workshop, hall 8b, K60

(DigiCom Digital Printing Test Seal, Fogra PSD and ISO 15311).

12:00 - 12:30 Materialwunder in 3D room 801

With Rapid Prototyping to threedimensional objects. New possibilities in individualisation of products for designer and designing engineers

12:00 - 13:00 The I-Pad - Interactive display system at the PoS Lunch&Learn, hall 8b, E70

12:00 - 13:00 Textile refinement Lunch&Learn, hall 8b, E70

From the mobile phone cover to the parasol.

12:00 - 13:00 processing of digital products viscom workshop, hall 8b, K60

12:00 - 13:00 Light technology-LED Lunch&Learn, hall 8b, E70

12:00 - 13:00 A plea for a nicer web Lunch&Learn, hall 8b, E70

Why webfonts are essentiel for a good webdesign and why we use them

12:30 - 13:00 Customised printed media room 801

Customised printed media for avanguard architecture, decoration and advertising. Best Practice examples of current projects.

13:00 - 13:15 Interactive sales consultant speakers corner, hall 8a, K20

13:00 - 13:30 Mobile Publishing with Leafled viscom workshop, hall 8b, K60

from the printed product directly in the App!

13:00 - 13:30 Digital printing in material compound room 801

Innovative room concepts and their technical realisation for the creative interior fitting

13:30 - 14:00 "Which quality needs the print production?" viscom workshop, hall 8b, K60

The presentation focuses on digital printing in view of offset printing and other processes

14:00 - 14:30 Digitaler Textildruck room 801

News in indoor and outdoore areas. Practical exampels from stand fitters, object- and shopdesign

14:00 - 14:30 The new job profile media technologist screen printing viscom workshop, hall 8b, K60

14:00 - 16:00 Visual Communication room 814

Digital and analogue in museums and exhibitions

14:30 - 15:00 Climate neutral production - Marketing and technical realisation viscom workshop, hall 8b, K60

Green Printing as new business segment

14:30 - 15:00 Textile in architecture room 801

Soft materials as design elements in interior and outdoor application

15:00 - 16:00 f:mp panel discussion viscom workshop, hall 8b, K60

with representatives of the industry to the topic of "green printing"

15:00 - 15:30 Textile temporary constructions at events ion indoor and outdoor areas room 801

What Stoll is capable of and how to apply it r tricky and effective in the area of events

16:00 - 17:30 „Quality management in large and wide format“ viscom workshop, hall 8b, K60

16:30 - 17:30 viscomblog.de presents - Best of Day 2 speakers corner, hall 8a, K20

The Late Night Talk Show at viscom

Sat, 15.10.2011

10:30 - 11:15 The new Color Management in CorelDRAW X5 viscom workshop, hall 8b, K60

This session will be covering the general basics of Color Management and then specifically the new, completely redesigned Color Management Engine in CorelDRAW X5.

11:00 - 11:15 Basics of digital signage for advertising technicians speakers corner, hall 8a, K20

Part 1

11:00 - 11:30 The right advertising composition room 801

Best Practice examples of efficient and cost-effective advertising composition

11:00 - 16:00 Standing Ovations for innovations and trends in Digital Signage speakers corner, hall 8a, K20

viscom exhibitor presentations à 15 minutes

11:20 - 11:35 basics of digital signage for advertising technicians speakers corner, hall 8a, K20

Part 2

11:30 - 12:15 DecoStudio e2 - Embroidery graphics software for print, apparel and appliqué designs viscom workshop, hall 8b, K60

Wilcom® DecoStudio© e2 bringt Ihre Stickdateien zum Leben.

11:30 - 12:00 Dark Sky room 801

Effects of the initiative "Dark Sky" for signmaking

11:40 - 12:00 basics of digital signage for advertising technicians speakers corner, hall 8a, K20

Part 3

12:00 - 12:30 Basics of advertising pylons room 801

Basics of size determination, statics, building laws and applications

12:00 - 13:00 Web-to-Print Lunch&Learn, hall 8b, E70

13:00 - 13:45 Manipulating Text in CorelDRAW X5 viscom workshop, hall 8b, K60

This session will cover everything you need to know about working with, and manipulating text

14:00 - 14:45 Printing Metallic Colours with DRAW X5 and Roland VersaWorks viscom workshop, hall 8b, K60

CorelDRAW Graphics Suite X5 ist hier, mit Roland Farb-Bibliotheken für Konturschnitt und Volltonfarbabstimmung einschließlich unserer neuen Metallikfarbenpaletten.

15:00 - 15:45 Imposition and Print Merging viscom workshop, hall 8b, K60

15:45 - 16:30 Working with Raster Images in CorelDRAW X5 and PHOTO-PAINT X5 viscom workshop, hall 8b, K60

Powerful graphic design tools save you time every day, providing shortcuts that were designed to optimize your workflow.